A clear expression of the counter-argument to Brad De Long’s peak horse analogy – the current round of technology-driven innovation, like every round before it will generate new jobs to meet the new demand for the new products and services which the new technology enables and which were previously unimaginable. If human needs are unlimited and unforseeable, there is no reason to think that the model as a whole is under threat (though that, of course, says nothing about the individuals caught in the transition, or about the distribution of gains and losses more generally).