Day: 30 April 2020

Matt Jukes – Digital by Default

When things get back to normal (whatever that might mean), will everything have changed, or not very much at all?

This post makes the simple and powerful point that it is rash to assume that changes made under pressure in the particular circumstances of a crisis will survive once those immediate pressures have lessened. The much-touted “new normal” may well turn out to be surprising like the old one. So it’s a good idea to read this against the accidentally parallel piece by Matt Ballantine.

Is there any way of reconciling these points of view, beyond the trite observation that opinions differ?None that is certain, of course, it is genuinely too early to tell. But that doesn’t mean that it’s too early to think about what the answer might be. And in reflecting on that, it’s worth starting with Charlie Stross’s adage for thinking about the future:

The near-future is comprised of three parts: 90% of it is just like the present, 9% is new but foreseeable developments and innovations, and 1% is utterly bizarre and unexpected.

Are all offices, are some offices, is your office in the 90%, the 9% – or the 1%?

Matt Ballantine

When things get back to normal (whatever that might mean), will everything have changed, or not very much at all?

This post argues that the office ion its current form can’t and won’t survive an era of social distancing. As long as physical distancing is required, no part of modern office design can work effectively, reversing its social value as well as its physical utility;

The “corner office”, blocked off in an open-plan space for senior bod, no longer has social capital when the main reason people work in an office is because they haven’t got the space at home to work remotely.

The post stresses how little physical change there has been to offices in the last half century, though in doing so perhaps understates the degree of social change which those physical structures have absorbed. But the more immediate question is whether the current hiatus in office life will be a driver for more radical change and the argument here is that it will be, both by choice and by inexorability.

All that makes it interesting to read alongside Matt Juke’s post which argues to an opposite conclusion.