This is a post which earns itself a place here just by its title, though that’s not all that can be said in its favour. It doesn’t start very promisingly, setting up the shakiest of straw men in order to knock them down – does anybody really think that ‘writing long documents’ is a good test of being strategic? – but it improves after the first third, to focus much more usefully on doing three things which actually make for good strategy. As the post acknowledges, the suggestions are very much in the spirit of Richard Rumelt’s good and bad strategy approach. So you can read the book, read Rumelt’s HBR article which is an excellent summary of the book, or read this post. Rumelt’s article is probably the best of the three, but this shorter and simpler post isn’t a bad alternative starting point.